Nowhere is "what's new" more important than in the vastly diverse and fascinating world of technology. From established market leaders to fast-rising start-ups, GCW understands the impact of the right communications conducted in the right way at the right time.
Having worked with cutting-edge innovators and creative risk takers like FuelFX, GTX Corporation and Athliance, we understand the challenges - the need to educate, the competitive hurdles, and the market acceptance curve - you face when bringing new technologies to market.
Expertise
Public Relations News Bureau
Unlike most agencies, who see PR only as a vehicle for generating publicity, GCW views it as a function to be integrated with corporate branding, marketing and image activities. Our newsroom updates top tier traditional and online media to keep your brand in the daily conversation across all platforms. Our position is this: If it doesn’t help grow market share, generate traffic, boost shareholder confidence or contribute in some meaningful way to the corporate or organizational mission, it’s just noise. In a world where consumers are hit with thousands of competing for commercial messages a day, merely getting a headline – which is the staple of traditional PR firms – just isn’t good enough.
Expertise
Public Relations News Bureau
Unlike most agencies, who see PR only as a vehicle for generating publicity, GCW views it as a function to be integrated with corporate branding, marketing and image activities. Our newsroom updates top tier traditional and online media to keep your brand in the daily conversation across all platforms. Our position is this: If it doesn’t help grow market share, generate traffic, boost shareholder confidence or contribute in some meaningful way to the corporate or organizational mission, it’s just noise. In a world where consumers are hit with thousands of competing for commercial messages a day, merely getting a headline – which is the staple of traditional PR firms – just isn’t good enough.
